Forward the Foundation Chapter 18

13 â€Å"Yes,† said Hari Seldon wearily, â€Å"it was a great triumph. I had a wonderful time. I can hardly wait until I'm seventy so I can repeat it. But the fact is, I'm exhausted.† â€Å"So get yourself a good night's sleep, Dad,† said Raych, smiling. â€Å"That's an easy cure.† â€Å"I don't know how well I can relax when I have to see our great leader in a few days.† â€Å"Not alone, you won't see him,† said Dors Venabili grimly. Seldon frowned. â€Å"Don't say that again, Dors. It is important for me to see him alone.† â€Å"It won't be safe with you alone. Do you remember what happened ten years ago when you refused to let me come with you to greet the gardeners?† â€Å"There is no danger of my forgetting when you remind me of it twice a week, Dors. In this case, though, I intend to go alone. What can he want to do to me if I come in as an old man, utterly harmless, to find out what he wants?† â€Å"What do you imagine he wants?† said Raych, biting at his knuckle. â€Å"I suppose he wants what Cleon always wanted. It will turn out that he has found out that psychohistory can, in some way, predict the future and he will want to use it for his own purposes. I told Cleon the science wasn't up to it nearly thirty years ago and I kept telling him that all through my tenure as First Minister-and now I'll have to tell General Tennar the same thing.† â€Å"How do you know he'll believe you?† said Raych. â€Å"I'll think of some way of being convincing.† Dors said, â€Å"I do not wish you to go alone.† â€Å"Your wishing, Dors, makes no difference.† At this point, Tamwile Elar interrupted. He said, â€Å"I'm the only nonfamily person here. I don't know if a comment from me would be welcome.† â€Å"Go ahead,† said Seldon. â€Å"Come one, come all.† â€Å"I would like to suggest a compromise. Why don't a number of us go with the Maestro. Quite a few of us. We can act as his triumphal escort, a kind of finale to the birthday celebration. Now wait, I don't mean that we will all crowd into the General's offices. I don't even mean entering the Imperial Palace grounds. We can just take hotel rooms in the Imperial Sector at the edge of the grounds-the Dome's Edge Hotel would be just right-and we'll give ourselves a day of pleasure.† â€Å"That's just what I need,† snorted Seldon. â€Å"A day of pleasure.† â€Å"Not you, Maestro,† said Elar at once. â€Å"You'll be meeting with General Tennar. The rest of us, though, will give the people of the Imperial Sector a notion of your popularity-and perhaps the General will take note also. And if he knows we're all waiting for your return, it may keep him from being unpleasant.† There was a considerable silence after that. Finally Raych said, â€Å"It sounds too showy to me. It don't fit in with the image the world has of Dad.† But Dors said, â€Å"I'm not interested in Hari's image. I'm interested in Hari's safety. It strikes me that if we cannot invade the General's presence or the Imperial grounds, then allowing ourselves to accumulate, so to speak, as near the General as we can, might do us well. Thank you, Dr. Elar, for a very good suggestion.† â€Å"I don't want it done,† said Seldon. â€Å"But I do,† said Dors, â€Å"and if that's as close as I can get to offering you personal protection, then that much I will insist on.† Manella, who had listened to it all without comment till then, said, â€Å"Visiting the Dome's Edge Hotel could be a lot of fun.† â€Å"It's not fun I'm thinking of,† said Dors, â€Å"but I'll accept your vote in favor.† And so it was. The following day some twenty of the higher echelon of the Psychohistory Project descended on the Dome's Edge Hotel, with rooms overlooking the open spaces of the Imperial Palace grounds. The following evening Hari Seldon was picked up by the General's armed guards and taken off to the meeting. At almost the same time Dors Venabili disappeared, but her absence was not noted for a long time. And when it was noted, no one could guess what had happened to her and the gaily festive mood turned rapidly into apprehension. 14 Dors Venabili had lived on the Imperial Palace grounds for ten years. As wife of the First Minister, she had entry to the grounds and could pass freely from the dome to the open, with her fingerprints as the pass. In the confusion that followed Cleon's assassination, her pass had never been removed and now when, for the first time since that dreadful clay, she wanted to move from the dome into the open spaces of the grounds, she could do so. She had always known that she could do so easily only once, for, upon discovery, the pass would be canceled-but this was the one time to do it. There was a sudden darkening of the sky as she moved into the open and she felt a distinct lowering of the temperature. The world under the dome was always kept a little lighter during the night period than natural night would require and was kept a little dimmer during the day period. And, of course, the temperature beneath the dome was always a bit milder than the outdoors. Most Trantorians were unaware of this, for they spent their entire lives under the dome. To Dors it was expected, but it didn't really matter. She took the central roadway, into which the dome opened at the site of the Dome's Edge Hotel. It was, of course, brightly lit, so that the darkness of the sky didn't matter at all. Dors knew that she would not advance a hundred meters along the roadway without being stopped, less perhaps in the present paranoid lays of the junta. Her alien presence would be detected at once. Nor was she disappointed. A small ground-car skittered up and the guardsman shouted out the window, â€Å"What are you doing here? Where are you going?† Dors ignored the question and continued to walk. The guardsman called out, â€Å"Halt!† Then he slammed on the brakes and stepped out of the car, which was exactly what Dors had wanted him to do. The guardsman was holding a blaster loosely in his hand-not threatening to use it, merely demonstrating its existence. He said, â€Å"Your reference number.† Dors said, â€Å"I want your car.† â€Å"What!† The guardsman sounded outraged. â€Å"Your reference number. Immediately!† And now the blaster came up. Dors said quietly, â€Å"You don't need my reference number,† then she walked toward the guardsman. The guardsman took a backward step. â€Å"If you don't stop and present your reference number, I'll blast you.† â€Å"No! Drop your blaster.† The guardsman's lips tightened. His finger began to edge toward the contact, but before he could reach it, he was lost. He could never describe afterward what happened in any accurate way. All he could say was â€Å"How was I to know it was The Tiger Woman?† (The time came when he would be proud of the encounter.) â€Å"She moved so fast, I didn't see exactly what she did or what happened. One moment I was going to shoot her down-I was sure she was some sort of madwoman-and the next thing I knew, I was completely overwhelmed.† Dors held the guardsman in a firm grip, the hand with the blaster forced high. She said, â€Å"Either drop the blaster at once or I will break your arm.† The guardsman felt a kind of death grip around his chest that all but prevented him from breathing. Realizing he had no choice, he dropped the blaster. Dors Venabili released him, but before the guardsman could make a move to recover, he found himself facing his own blaster in Dors's hand. Dors said, â€Å"I hope you've left your detectors in place. Don't try to report what's happened too quickly. You had better wait and decide what it is you plan to tell your superiors. The fact that an unarmed woman took your blaster and your car may well put an end to your usefulness to the junta.† Dors started the car and began to speed down the central roadway. A ten-year stay on the grounds told her exactly where she was going. The car she was in-an official ground-car-was not an alien intrusion into the grounds and would not be picked up as a matter of course. However, she had to take a chance on speed, for she wanted to reach her destination rapidly. She pushed the car to a speed of two hundred kilometers per hour. The speed, at least, eventually did attract attention. She ignored radioed cries, demanding to know why she was speeding, and before long the car's detectors told her that another ground-car was in hot pursuit. She knew that there would be a warning sent up ahead and that there would be other ground-cars waiting for her to arrive, but there was little any of them could do, short of trying to blast her out of existence-something apparently no one was willing to try, pending further investigation. When she reached the building she had been heading for, two ground-cars were waiting for her. She climbed serenely out of her own car and walked toward the entrance. Two men at once stood in her way, obviously astonished that the driver of the speeding car was not a guardsman but a woman dressed in civilian clothes. â€Å"What are you doing here? What was the rush?† Dors said quietly, â€Å"Important message for Colonel Header Linn.† â€Å"Is that so?† said the guardsman harshly. There were now four men between her and the entrance. â€Å"Reference number, please.† Dors said, â€Å"Don't delay me.† â€Å"Reference number, I said.† â€Å"You're wasting my time.† One of the guardsmen said suddenly, â€Å"You know who she looks like? The old First Minister's wife. Dr. Venabili. The Tiger Woman.† There was an odd backward step on the part of all four, but one of them said, â€Å"You're under arrest.† â€Å"Am I?† said Dors. â€Å"If I'm The Tiger Woman, you must know that I am considerably stronger than any of you and that my reflexes are considerably faster. Let me suggest that all four of you accompany me quietly inside and we'll see what Colonel Linn has to say.† â€Å"You're under arrest† came the repetition and four blasters were aimed at Dors. â€Å"Well,† said Dors. â€Å"If you insist.† She moved rapidly and two of the guardsmen were suddenly on the ground, groaning, while Dors was standing with a blaster in each hand. She said, â€Å"I have tried not to hurt them, but it is quite possible that I have broken their wrists. That leaves two of you and I can shoot faster than you can. If either of you makes the slightest move-the slightest-I will have to break the habit of a lifetime and kill you. It will sicken me to do so and I beg you not to force me into it.† There was absolute silence from the two guardsmen still standing-no motion. â€Å"I would suggest,† said Dors, â€Å"that you two escort me into the colonel's presence and that you then seek medical help for your comrades.† The suggestion was not necessary. Colonel Linn emerged from his office. â€Å"What is going on here? What is-â€Å" Dors turned to him. â€Å"Ah! Let me introduce myself. I am Dr. Dors Venabili, the wife of Professor Hari Seldon. I have come to see you on important business. These four tried to stop me and, as a result, two are badly hurt. Send them all about their business and let me talk to you. I mean you no harm.† Linn stared at the four guardsmen, then at Dors. He said calmly, â€Å"You mean me no harm? Though four guardsmen have not succeeded in stopping you, I have four thousand at my instant call.† â€Å"Then call them,† said Dors. â€Å"However quickly they come, it will not be in time to save you, should I decide to kill you. Dismiss your guardsmen and let us talk civilly.† Linn dismissed the guardsmen and said, â€Å"Well, come in and we will talk. Let me warn you, though, Dr. Venabili-I have a long memory.† â€Å"And I,† said Dors. They walked into Linn's quarters together. 15 Linn said with utmost courtesy, â€Å"Tell me exactly why you are here, Dr. Venabili.† Dors smiled without menace-and yet not exactly pleasantly, either. â€Å"To begin with,† she said, â€Å"I have come here to show you that I can come here.† â€Å"Yes. My husband was taken to his interview with the General in an official ground-car under armed guard. I myself left the hotel at a the same time he did, on foot and unarmed-and here I am-and I believe I got here before he did. I had to wade through five guardsmen, including the guardsman whose car I appropriated, in order to reach you. I would have waded through fifty.† Linn nodded his head phlegmatically. â€Å"I understand that you are sometimes called The Tiger Woman.† â€Å"I have been called that. Now, having reached you, my task is to make certain that no harm comes to my husband. He is venturing into the General's lair-if I can be dramatic about it-and I want him to emerge unharmed and unthreatened.† â€Å"As far as I am concerned, I know that no harm will come to your husband as a result of this meeting. But if you are concerned, why do you come to me? Why didn't you go directly to the General?† â€Å"Because, of the two of you, it is you that has the brains.† There was a short pause and Linn said, â€Å"That would be a most dangerous remark-if overheard.† â€Å"More dangerous for you than for me, so make sure it is not overheard. Now, if it occurs to you that I am to be simply soothed and put off and that, if my husband is imprisoned or marked for execution, that there will really be nothing I can do about it, disabuse yourself.† She indicated the two blasters that lay on the table before her. â€Å"I entered the grounds with nothing. I arrived in your immediate vicinity with two blasters. If I had no blasters, I might have had knives, with which I am an expert. And if I had neither blasters nor knives, I would still be a formidable person. This table we're sitting at is metal-obviously-and sturdy.† â€Å"It is.† Dors held up her hands, fingers splayed, as if to show that she held no weapon. Then she dropped them to the table and, palms down, caressed its surface. Abruptly Dors raised her fist and then brought it down on the table with a loud crash, which sounded almost as if metal were striking metal. She smiled and lifted her hand. â€Å"No bruise,† Dors said. â€Å"No pain. But you'll notice that the table is slightly bent where I struck it. If that same blow had come down with the name force on a person's head, the skull would have exploded. I have never done such a thing; in fact, I have never killed anyone, though I have injured several. Nevertheless, if Professor Seldon is harmed-â€Å" â€Å"You are still threatening.† â€Å"I am promising. I will do nothing if Professor Seldon is unharmed. Otherwise, Colonel Linn, I will be forced to maim or kill you and-I promise you again-I will do the same to General Tennar.† Linn said, â€Å"You cannot withstand an entire army, no matter how tigerish a woman you are. What then?† â€Å"Stories spread,† said Dors, â€Å"and are exaggerated. I have not really done much in the way of tigerishness, but many more stories are told of me than are true. Your guardsmen fell back when they recognized me and they themselves will spread the story, with advantage, of how I made my way to you. Even an army might hesitate to attack me, Colonel Linn, but even if they did and even if they destroyed me, beware the indignation of the people. The junta is maintaining order, but it is doing so only barely and you don't want anything to upset matters. Think, then, of how easy the alternative is. Simply do not harm Professor Hari Seldon.† â€Å"We have no intention of harming him.† â€Å"Why the interview, then?† â€Å"What's the mystery? The General is curious about psychohistory. The government records are open to us. The old Emperor Cleon was interested. Demerzel, when he was First Minister, was interested. Why should we not be in our turn? In fact, more so.† â€Å"Why more so?† â€Å"Because time has passed. As I understand it, psychohistory began as a thought in Professor Seldon's mind. He has been working on it, with increasing vigor and with larger and larger groups of people, for nearly thirty years. He has done so almost entirely with government support, so that, in a way, his discoveries and techniques belong to the government. We intend to ask him about psychohistory, which, by now, must be far advanced beyond what existed in the times of Demerzel and Cleon, and we expect him to tell us what we want to know. We want something more practical than the vision of equations curling their way through air. Do you understand me?† â€Å"Yes,† said Dors, frowning. â€Å"And one more thing. Do not suppose that the danger to your husband comes from the government only and that any harm that reaches him will mean that you must attack us at once. I would suggest that Professor Seldon may have purely private enemies. I have no knowledge of such things, but surely it is possible.† â€Å"I shall keep that in mind. Right now, I want to have you arrange that I join my husband during his interview with the General. I want to know, beyond doubt, that he is safe.† â€Å"That will be hard to arrange and will take some time. It would be impossible to interrupt the conversation, but if you wait till it is ended-â€Å" â€Å"Take the time and arrange it. Do not count on double-crossing me and remaining alive.† 16 General Tennar stared at Hari Seldon in a rather pop-eyed manner and his fingers tapped lightly at the desk where he sat. â€Å"Thirty years,† he said. â€Å"Thirty years and you are telling me you still have nothing to show for it?† â€Å"Actually, General, twenty-eight years.† Tennar ignored that. â€Å"And all at government expense. Do you know how many billions of credits have been invested in your Project, Professor?† â€Å"I haven't kept up, General, but we have records that could give me the answer to your question in seconds.† â€Å"And so have we. The government, Professor, is not an endless source of funds. These are not the old times. We don't have Cleon's old free-and-easy attitude toward finances. Raising taxes is hard and we need credits for many things. I have called you here, hoping that you can benefit us in some way with your psychohistory. If you cannot, then I must tell you, quite frankly, that we will have to shut off the faucet. If you can continue your research without government funding, do so, for unless you show me something that would make the expense worth it, you will have to do just that.† â€Å"General, you make a demand I cannot meet, but, if in response, you and government support, you will be throwing away the future. Give me wile** and eventually-â€Å" â€Å"Various governments have heard that ‘eventually' from you for decades. Isn't it true, Professor, that you say your psychohistory predicts that the junta is unstable, that my rule is unstable, that in a short time it will collapse?† Seldon frowned. â€Å"The technique is not yet firm enough for me to say that this is something that psychohistory states.† â€Å"I put it to you that psychohistory does state it and that this is common knowledge within your Project.† â€Å"No,† said Seldon warmly. â€Å"No such thing. It is possible that some among us have interpreted some relationships to indicate that the junta may be an unstable form of government, but there are other relationships that may easily be interpreted to show it is stable. That is the reason why we must continue our work. At the present moment it is all too easy to use incomplete data and imperfect reasoning to reach any conclusion we wish.† â€Å"But if you decide to present the conclusion that the government is unstable and say that psychohistory warrants it-even if it does not actually do so-will it not add to the instability?† â€Å"It may very well do that, General. And if we announced that the government is stable, it may well add to the stability. I have had this very same discussion with Emperor Cleon on a number of occasions. It is possible to use psychohistory as a tool to manipulate the emotions of the people and achieve short-term effects. In the long run, however, the predictions are quite likely to prove incomplete or downright erroneous and psychohistory will lose all its credibility and it will be as though it had never existed.† â€Å"Enough! Tell me straight out! What do you think psychohistory shows about my government?† â€Å"It shows, we think, that there are elements of instability in it, but we are not certain-and cannot be certain-exactly in what way this can be made worse or made better.† â€Å"In other words, psychohistory simply tells you what you would know without psychohistory and it is that in which government has invested uncounted piles of credits.† â€Å"The time will come when psychohistory will tell us what we could not know without it and then the investment will pay itself back many, many times over.† â€Å"And how long will it be before that time comes?† â€Å"Not too long, I hope. We have been making rather gratifying progress in the last few years.† Tennar was tapping his fingernail on his desk again. â€Å"Not enough. Tell me something helpful now. Something useful.† Seldon pondered, then said, â€Å"I can prepare a detailed report for you, but it will take time.† â€Å"Of course it will. Days, months, years-and somehow it will never be written. Do you take me for a fool?† â€Å"No, of course not, General. However, I don't want to be taken for a fool, either. I can tell you something that I will take sole responsibility for. I have seen it in my psychohistorical research, but I may have misinterpreted what I saw. However, since you insist-â€Å" â€Å"I insist.† â€Å"You mentioned taxes a little while ago. You said raising taxes was difficult. Certainly. It is always difficult. Every government must do its work by collecting wealth in one form or another. The only two ways in which such credits can be obtained are, first, by robbing a neighbor, or second, persuading a government's own citizens to grant the credits willingly and peaceably. â€Å"Since we have established a Galactic Empire that has been conducting its business in reasonable fashion for thousands of years, there is no possibility of robbing a neighbor, except as the result of an occasional rebellion and its repression. This does not happen often enough to support a government-and, if it did, the government would be too unstable to last long, in any case.† Seldon drew a deep breath and went on. â€Å"Therefore, credits must be raised by asking the citizens to hand over part of their wealth for government use. Presumably, since the government will then work efficiently, the citizens can better spend their credits in this way than to hoard it-each man to himself-while living in a dangerous and chaotic anarchy. â€Å"However, though the request is reasonable and the citizenry is better off paying taxes as their price for maintaining a stable and efficient government, they are nevertheless reluctant to do so. In order to overcome this reluctance, governments must make it appear that they are not taking too many credits, and that they are considering each citizen's rights and benefits. In other words, they must lower the percentage taken out of low incomes; they must allow deductions of various kinds to be made before the tax is assessed, and so on. â€Å"As time goes on, the tax situation inevitably grows more and more complex as different worlds, different sectors within each world, and different economic divisions all demand and require special treatment. Me result is that the tax-collecting branch of the government grows in size and complexity and tends to become uncontrollable. The average citizen cannot understand why or how much he is being taxed; what he can get away with and what he can't. The government and the tax agency itself are often in the dark as well. â€Å"What's more, an ever-larger fraction of the funds collected must be put into running the overelaborate tax agency-maintaining records, pursuing tax delinquents-so the amount of credits available for good, and useful purposes declines despite anything we can do.** â€Å"In the end, the tax situation becomes overwhelming. It inspires discontent and rebellion. The history books tend to ascribe these things to greedy businessmen, to corrupt politicians, to brutal warriors, to ambitious viceroys-but these are just the individuals who take advantage of the tax overgrowth.† The General said harshly, â€Å"Are you telling me that our tax system is overcomplicated?† Seldon said, â€Å"If it were not, it would be the only one in history that wasn't, as far as I know. If there is one thing that psychohistory tells me is inevitable, it is tax overgrowth.† â€Å"And what do we do about it?† â€Å"That I cannot tell you. It is that for which I would like to prepare a report that-as you say-may take a while to get ready.† â€Å"Never mind the report. The tax system is overcomplicated, isn't it? Isn't that what you are saying?† â€Å"It is possible that it is,† said Seldon cautiously. â€Å"And to correct that, one must make the tax system simpler-as simple as possible, in fact.† â€Å"I would have to study-â€Å" â€Å"Nonsense. The opposite of great complication is great simplicity. I don't need a report to tell me that.† â€Å"As you say, General,† said Seldon. At this point the General looked up suddenly, as though he had been called-as, indeed, he had been. His fists clenched and holovision images of Colonel Linn and Dors Venabili suddenly appeared in the room. Thunderstruck, Seldon exclaimed, â€Å"Dors! What are you doing here?† The General said nothing, but his brow furrowed into a frown.

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Pune Following the confirmation of the state public health laboratory about the energy drink ‘Cloud 9’ containing more than the permissible level of caffeine, the state Food and Drug Administration (FDA), Pune region, has now filed an application seeking judicial action against the manufacturers and distributors of the drink Pushpam Foods and Beverages and Goldwin Healthcare Private Limited. The manufacturer had made misleading statements on the label that suggested that the drink was recommended for medical purposes. â€Å"We have now filed an application seeking judicial action against the offenders,† said C D Salunkhe, Assistant Commissioner, state FDA, Pune office. A central notification, issued on June 19, 2009, says energy drinks should not contain more than 145 parts per million (ppm) of caffeine, while the earlier official cap was 200ppm. Many popular energy drink brands thus overshot the limit by nearly 100 ppm. â€Å"It was a clear violation of a 2008 amendment to the Prevention of Food Adulteration Act banning energy drinks with caffeine content more than 145 parts per million (ppm). We sent samples of the drink to the public health laboratory and they have confirmed that the level of caffeine was 228. 2 ppm,† says the laboratory report that gave its findings recently. Chetan Chopra, director of Pushpam Foods and Beverages said that the product was already in the market before the new rules came into effect on June 17, 2009. â€Å"How can the FDA apply the new rules about the change in the caffeine limit to the products which were already manufactured in December 2008? How can the new standards be applied on the old products,† he said. Vasudeo Kolte, quality control manager of Pushpam Foods and Beverages said, â€Å"Our product was manufactured in December 2008 and hence it was already in the market as per the then prescribed rules. We have followed all the regulations and will challenge the case in court. † It was in November 2009 that the state FDA, Pune region seized over two lakh cans of ‘Cloud 9’ energy drink from godowns in Pune and Mumbai. â€Å"The stock, worth Rs 77. 3 lakh, is still lying in the godowns and the FDA has filed an application with the chief judicial magistrate’s court to destroy it,† said M S Kembalkar, a food inspector who was part of the investigation. The report has also pointed out that there were misleading statements on the label, which contravenes Rule 37 and 39 of the Prevention of Food Adulteration Act. The category of the proprietary food has to be clearly mentioned. The label suggests that the food is recommended for medical purposes. It says that it enhances physical endurance, stamina and strengthens immunity apart from fighting fatigue and enhancing alertness. However, the caffeine content has exceeded the permissible limits.

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Sx wk2 - Essay Example This is where Freud suggests that children begin to form an attraction to their opposite sexed parent. In the fourth stage, called the latency stage, the child has dormant sexual feelings instead of acting on them (six years old to puberty). Finally in the fifth stage, the child is beginning to show interest in their genitals and they are they are beginning to start sexual activity or at least talking about it (puberty and up). (Feist and Rosenberg, 2010, p. 505). Freud believed that sexuality was a natural experience for a human being. He believed that there was nothing wrong with homosexuality and it was not at all pathological. He said that "all human beings are intrinsically bisexual" (Bohan, 1996, p. 76). Basically he felt that heterosexuality and homosexuality were natural outgrowths of human sexuality. He also called it a "developmental distortion" (Bohan, p. 76). Freud thought that children determined their sexuality when they were younger and it would depend on the relationship that the child had with their parents. He believed that both heterosexuality and homosexuality came form a "castration complex" when a boy found out that his mother was different than he was because she did not have a penis; a boy could also have problems breaking away from a mother who was domineering (Faqs.org). He also saw that boys and girls had their first attractions to people of the opposite sex when they found themselves attracted to their opposite sex parent. He stated that boys would develop an Oedipus Complex and girls would develop an Electra Complex. He believed that no matter what the sexuality, it was a healthy outgrowth of development. Freud was a very interesting man and it is known that he studied mostly the people who were in mental institutions where he worked. This is why many researchers criticize his work. Do you think that studying the mentally ill tainted his results? Would you think that the

Community Action Plan with Tri-fold brochure and 5 slide powerpoint Essay

Community Action Plan with Tri-fold brochure and 5 slide powerpoint - Essay Example Obesity is an epidemic that affects people not only in the US but worldwide. Nearly 59 million adults are obese and the percentage of children who are obese has doubled in the past twenty years. Obesity is a chronic disease that can result in serious health problems to its victims. Obesity among children in the US has serious health and social implication. These effects are all over including Wheat Ridge Colorado. Though a recent study ranked Colorado as lowest in obesity rate, there is still a problem. Obesity rate has doubled from 10.7 percent in 1995(Nathalia, 2012, p. 1). This increase in obesity rate in Colorado drives the motives of this paper. This community action plan therefore aims at reducing obesity rate in Wheat Ridge as a step to contribute to the overall obesity rate in Colorado. Symptoms Obesity is mainly due to one being overweight. Obesity among children and adults is on the rise in Colorado and all over the US. Children are taking more calories than before. They ar e eating many less healthy foods and drinking beverages that are more sugary. The problem becomes worse by the fact these children no longer walk or bike to school than it was several years ago. The situation is therefore very clear from this perspective. More sugar in the body plus less energy expenditure equal obesity especially in children. Many evidences suggest that obesity is mainly due to a combination of both genetics and environmental factors. People who eat food with many calories and reduce less energy through physical activity are more likely be overweight than other children. Obesity may have a variety of biological syndromes however; some degree of BMI is genetic. Obesity is mainly due to an increase in weight gain in excess of the expenditure(Trujillo, 2007, p. 3). Diagnosis The Colorado Children Campaign defines Obesity by the measurement of the â€Å"body mass index† (BMI). This is a measure of a person’s body weight in relation to the height. Diagnosi s of this public health issues involves comparing the BMI values with standard references of the same measurements. According to the Colorado Children Campaign (CDC), children with BMIs above the 85th percentile are at risk of becoming obese. Those with BMIs over 95th percentile are already overweight. This diagnosis of obesity is from the 2000 CDC growth charts for US(Trujillo, 2007, p. 1). In 2005, about 29 percent of children in Colorado between the age of 2 and 14 were overweight or at risk of becoming overweight. During the same year, 53 percent of Colorado adults were overweight or obese. If this trend continues at the same rate, then by 2020, 76 percent of all the residents in Colorado will be obese. Obesity can result in many health problems for instance in Colorado obesity is associated with a third of premature deaths. Obesity is because of many factors which act together to cause the health problem. One of the biggest causes of overweight in kids is the increase in the co nsumption of beverages with high sugar content for instance the increase in consumption of soda among most kids. Increased access to fast foods is also contributing to the high levels of calories in obese people. Most of the kids today spent most of their time watching television instead of engaging in play and games. This reduces the amount of energy expend thereby making such kids susceptible

Drucker's Management Style in Industry Application Assignment

Drucker's Management Style in Industry Application - Assignment Example This means that managing without a goal can never guarantee the achievement of results. Managers are therefore admonished to at every point in time, set specific, time-bound and measurable goals that are realistic to achieve. Organises – Because managers work with different people with different talents, they must be on top of the distribution of roles to different people (Thompson and McHugh, 2009). This is what organisation is all about. Motivates and communicates – In the delivery of their duties, motivating subordinates will always ensure that managers spark up an inner will for performance to take place (Arnold, J. et al, 2005). Communication will also ensure that there is adequate understanding of policies and workplace ideas. Measures – There should be yardsticks that should measure the achievement of goals set by managers. It is only when there is a measure that can be evaluation of achievements and failures. Develop people – Though managers will a lways have a task to perform, the major task should be seen as the development of people through distribution of right roles (Bailey, 1983). This is because it is only when people are developed that tasks becomes competed because tasks are always completed by the people. 1.12 Drucker’s Management by Objective framework In order that managers will not at any point in time be too focused on their tasks and forget the actual underlying objectives for which the tasks are being performed, Drucker (1989) came out with the framework of managing by objectives, which came to be known as MBO. The major emphasis that the framework draws is that goal setting is always an important aspect of management. Goal setting is important to management implementation because it sets the tone for the kind of planning that needs to be done and the levels of inputs needed to achieve the set goals (Clegg, Hardy & Nord, 1996). As part of the framework, the need to make team work an important focus of su ccess is treated. This is because managers indeed cannot know what each member on the team is doing but once clear objectives are assigned to each member, managers can be assured that members on the team will work around their objectives to bring about the achievement of set goals (Drucker, 1989). 1.2 Advantages of Drucker’s method to the Fashion Industry The management models, put forth by Drucker, more importantly the five point operation in management has several advantages when applied in the modern day fashion industry. Using Adidas, which is a German multinational corporation as an example, there are a number of ways that the management of the company can be said to have benefited from the application of the five point operation management proposed by Drucker (1989). In this regard, Mr. Herbert Hainer, who is the chairman of Adidas, can be used as a model and example. As far as the setting of objectives is concerned, Adidas is one company that has been praised by analys ts and experts in the management literature as having specific objectives for each day of the company’s existence (Scott, 2013). This is because in line with what Drucker proposes; Mr. Hainer ensures that the company does not only operate on long term goals but on short to medium term objectives that are always crafted around various departments and

Study case Essay Example | Topics and Well Written Essays - 2750 words - 1

Study case - Essay Example For the information strategy to work effectively the only requirement is that information should not be biased and should be obtained using utmost care and analysis. In the case at hand, the information will be obtained from the employees and the board members of the company. The IT development team will conduct user surveys and review user requirements individually (Hansen et all, 1999). They will strive to find out the roles played by each employee and will design a system that enables each individual to perform his or her role effectively. Similarly, the IT consultants will have to analyze the different use cases and the user scenarios which will affect the end product. The information needs will then be derived from the use cases. From the case the business requirements are to provide an online marketplace for buyers and customers to interact, place orders, enter details and feedback and receive goods through a logistics channel. Hence, Aalsmeer has to function in a manner where it not only keeps record of the financial transactions of the company but also the financial transactions that take place over their marketplace. Similarly, for their success they will have to market their offering to the customers which can be flower growers and flower merchants as well as the private buyers who want flowers and plants to be delivered to them for a non business purpose. In addition to this the Flower Auction will have to incorporate the feedback from the clients to the vendors so that the growers know what is being demanded in the marketplace and grow the same flowers and plants. Therefore, it will provide the growers the analysis of the demand in the market for the various types of plants and flowers. The information requirements for the proposed system can be divided into different entities. There would be different information stored for individual entities, i.e. growers and sellers would have their profile while the customers will have one

The implications of erecting additional Transmissions Lines in New Assignment

The implications of erecting additional Transmissions Lines in New Zealand by Transporter - Assignment Example The act took effect from the year 2011. The NZ government has authority to review the electricity pricing every five years. The government authorized Transpower to carry out the business to improve on the efficiency of power supply in NZ. Revenue collection by Transpower has control by the government for it not to exceed Maximum Allowance Revenue (MAR) (Sankaran, 2006). Transpower Company, however, negotiates with the NZ government for it to finance its operations including expansion of the national grid. The electricity company used its outstanding capital proposal as one of strategies to seek for the government approval to its revenue collection plan. The national grid of New Zealand This refers to the NZ main transmission line for electricity. The grid, owned by Transpower New Zealand Limited covers 11,803 kilometers carrying high voltage lines. The distribution of electricity takes place through 178 substations built by Transpower at different strategic locations all over the cou ntry. The main source of electricity in NZ is hydroelectric. The generating stations lie along large lakes and rivers in the southern region of NZ. The sitting of the stations depends on water availability and the head of water. Reaction turbines and impulse turbines perform well in power generation using water head (Sankaran, 2006). In NZ, most of power demand is in the Northern Island. This means that power transmission over a long distance is crucial hence the necessity of the grid. The grid, therefore, runs across Cook Strait, through the two Islands. Setting out a grid over such a long distance is a costly investment and; therefore, NZ commercial commission has to work in collaboration with the company. After negotiations, between NZ and Transpower, planning of grid expansion and upgrading of the necessary infrastructure took place. The project is to cost $5 billion over the duration of 10 years (Iyer, 2010). Typical power supply system Large generating station Step up transfor mer- Super grid Step down transformer-Grid substation Step down transformer- Grid transmission line (grid switching substation) Primary distribution- for heavy industries Step down transformer- high voltage sub station Step down transformer- for local distribution A map showing National Electricity transmission grid in NZ Source: Best, 2012 History The first hydroelectric power station in NZ was in Bullendale, which lie in Otago. The main purpose of the plant was to provide power at the phoenix-mining centre located about two miles away from the station. This was back in the year 1885. A transmission line linking the generation point and the mining site was necessary making the first ever power grid in the country. The development of other discoveries requiring electricity led to construction of more transmission lines with the first principal grid constructed between 1913 and 1914. The supply voltage in the first transmission lines was 3.3 kv but, as the transmission distance incre ased, transmission voltage increased (Sankaran, 2006). New Zealand has divided electricity business in various stages and assigned each stage to different companies. The stages include, authorized generators, distributors which include the electricity lines companies, retailers who sell the power to consumers, and transmission companies in this case the Transpower. Transpower, therefore, deal with high voltages

Quality and Cost (Unit 1 IP) Research Paper Example | Topics and Well Written Essays - 500 words

Quality and Cost (Unit 1 IP) - Research Paper Example Also, this means the Hotel might have to incur additional costs in terms of entertaining him during the waiting period. For example, they might have to serve a complementary meal depending upon situation or a seat in the customers lounge. This is an internal COQ. 5. No evidence of the clerk asking for room preference. This may lead to the guest being dissatisfied with the room he gets and may lead to bad word of mouth and loss of business. This is an example of internal COQ. Average check-in time exceeding the 4 minute standard, which in many cases might add to the customer dissatisfaction as well as the hotel is not getting the desired rating, and hence loss of business in terms of opportunity costs. This is an example of an external COQ. Usually in case of services, it is often difficult to differentiate costs as external or internal ones since the delivery of service is not detachable from the production of the service. Services being process based, the process cost can not usually be categorized as external. In order to achieve consistency in the behavioral aspect of the check-in process, for example, the standard three times the guest needs to be addressed by name, the staff needs to be trained accordingly. Sometimes, when the standards are not being met, the staff needs refresher trainings as well. This is a possible preventive cost of quality in the given scenario. Hotel Escargo might decide to hire an external agency to survey the process efficiencies for the check-in and check-out procedures which appear to be faulty for further investigation. This is an additional cost of quality and can be termed as an assessment cost. All the above identified costs shall be listed and then the data for the same shall be collected by quantifying the losses or costs incurred as costs of quality. They shall all be added (Pyzdek, 2000) to give an estimate of the cost of quality for

Strawberries Attributes and Promotion Strategies Research Paper

Strawberries Attributes and Promotion Strategies - Research Paper Example What image do you currently have in regards to strawberries? What are the positive and negative aspects of this image? 2. What features or attributes do you consider when choosing whether to purchase strawberries and why these features? 3. In what situations do people eat strawberries? 4. Why do you think some people do not purchase strawberries? What then would motivate them to purchase strawberries? 5. Are people willingly ready to purchase a punnet of strawberries? Do you always buy in punnets? And how often? 6. What values do you have in regards to eating strawberries? Do you think these values can attract other customers to eat strawberries? Respondent one I love strawberries. They are sweet and healthy for the body. My children love them also. Otherwise people do not eat the fruit because of the organic foods being introduced all over. The attributes I look for I the oduor of the fruit and its size. The fruit should have a sweet aroma and should be just ripe. I often buy berrie s that also well packaged by the local industries. People tend more often to eat strawberries during picnics and as a fruit at home. I always carry some during picnics. Some people tend to have different desires for fruits. I think some just dislike the fruit, the price is not consumer friendly or they eat it in other form like wines and jams. I think it is wise to create awareness of benefits of eating the fresh whole fruit in matters of health. Otherwise advertising would go a long way in achieving this and free samples. People always purchase punnets of berries. Personally I do that all the time. I value the health benefits of this fruit. Research has shown that it helps in fighting cancer and has a lot of nutrients. I think people should be made aware of this value. I believe it can change the whole outlook of strawberries. Respondent two I do eat strawberries as a fruit. I however, prefer other types of fruits. The strawberries are quite expensive compare to maybe eating a bana na. I look for big bunches that are freshly packaged; Plus of course the price of the entire package. People eating strawberries anytime at work, leisure, breakfast. Personally I eat them over lunch time. I think they don’t like the fruit otherwise the price is not as high as to discourage consumption. Otherwise with the issue of inorganic and organic foods they may also have had an issue. To motivate them to buy, promotions with free samples etc. should be done. People always buy punnets of strawberries. I value the fresh fruit in matters of nutrient content plus it is a good way to maintain weight. Respondent three I love strawberries because they are good for my health. I always smell the fruit; I read the package plus am very conscious regards to inorganic fruits. I prefer locally produced. During picnics, breakfast, lunchtime. People do not always purchase them because they do not understand the benefits of strawberries. Irregardless of the price I think the benefits out weigh the cost. People always buy them in punnets. I do that every day. I value the health benefits plus the taste of the strawberries. They look so good and taste so good. Health promotion should be done in regards to strawberries. Respondent four Strawberries are just fruits like any other fruit. I don’t consume it so often because of the upcoming brands of inorganic foods in the market. I check for locally produced strawberries that are fresh. During

The Role Of Family Revision Essay Example for Free

The Role Of Family Revision Essay A family is a western term used to denote a domestic group of people linked together through descent from a common ancestor, marriage or adoption. There are three forms of families one is a motional family which consists of a mother and a children. They can be biological offspring to adopted children .The second form is conscunguineas family which consists of the parent, children and other relatives such as grandparent’s uncles and aunts. The last form is a conjugal family which consists of a more than one spouses usually the women are more and their children   Ã‚  Ã‚  Ã‚  Ã‚   Every individual in the family has roles to carry out . The right and obligation associated with these roles is based not only on the family member but also on age sex and marital status. The first role we shall look at is the role of the family in family planning .this is the role of the family to achieve desired birth spacing and family size .This role decrease child mortality, age in marriage increases; better health of infant’s children and women  Ã‚   and the social economic role of women  Ã‚   goes up. Statistics from the united nation world population prospects of 1999 show that the family size decline between 1800 and 1900 from 7.0 to 3.5 children .family planning methods were began in 1912 with a lot of legal battles and by 1933 they were a little established with the average size decline to 2.3 children families began using the birth control methods and in the 20th century statistics show that 71 use contraception douch,47%using withdraw methods 17%   having cervical diagram .currently the family sizes are small having two or one children   Ã‚   The family has a role of providing basic needs to it member the basic need includes food shelter clothing and health care. for the family the provide these the parent need to find and maintain employment and secure a house .adequate and proper   distribution of resources is needed in   order to provided the basis needs other than the basic needs the family has a role of providing emotional support and caring for family member who are ill the elderly and the children need a lot of care and support from the family   the family has a rare safeguarding in solving them .and motivating its member to achieve .much of the achievements of the family member especially the children is through emotional encouragement and support .This also   will encourage support of each family member during crises   Ã‚  Ã‚  Ã‚   Family has a role in providing supports to disabled persons in the unit .this support can be form of educating the members this is done through taking them to special school where they learn and are able to work on their own without dependences listening to their problems and helping   in solving them .washing their clothes feeding them and directing them considering the disability with this role has improved in most country like India   in the late 1980,s the disabled child was usually   killed or abandoned .Today family have been encouraged and the disabled child is taken care of .more so family has also been encouraged to help other disabled people other than family members in formation of organization For the disabled where they share and encourage each other to move on.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another role of the family is to provide spiritual care. When families are experiencing losses, despair, questions about the meaning of suffering or a sense of abandonment by the divine more than anything else they need to be heard and know they are not alone. This is done by emphatisising with the members. The society comes in and gives them spiritual comfort. In case a member can pray for them and comfort them as they receive medical care. In case of death the society comes in to take part in prayer and burial rituals.Spritual leaders should also comfort the members. This role has been their from the 80s and  Ã‚   even today it remain same only that the ritual differ from country to country. Role of the family in promoting the right of the child. The basic institution in society for the survival, protection and development of the child is the family’s civil rights of the child begins within the family. The family has an important role to play as to the right of the child to be registered with a name, to a nationality, to know as far as possible his or her parentage and to preserve his or her identity. Socialization and acquisition of values are also developed within the family for freedom of expression and association. In the family is the child should not be subjected to cruel, inhuman treatment such as neglect, corporal punishment and sexual or verbal abuse. The family is therefore an essential agent for creating awareness and preservation of human rights and also respect for human values, cultural identity and heritage as well as civilization.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another important role of the family is raising children. It is this factor that influences the behavior of the children in their early childhood. Rising does not occur with wishful thinking but through advice from the parent to their children and the parent through advice from the parents to their children and the parent presenting good examples to the children. For example if the parent advice the children against drug abuse they should not also smoke or abuse any other drug. The same applies for company. Family encourages the children to have good company to ensure they carry out good morals and avoid drug abuse and other bad morals.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  The families in Chinese have evolved from the 80s to today. The stereotyped view of the Chinese family in the 80s was that of a large extended family with several generations living under one roof and being self sufficient. It helped by providing child care and care of the eldery (Daniel, Habib, Southall 45).Today modern Chinese family in Birmingham are mainly a nuclear one with a husband, wife and living with children. In the 80s Chinese men continued to occupy a dominant position in the family in terms of decision making. Today however women are acquiring greater equality with men as they contribute with their income or labor in the family business.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The family has a role in developing careers of its members. Family influence is an important force in preparing the youth for their role as workers. In the 80s fewer families encouraged children to study and develop a career especially in the third world countries. As years passed by and even recently the families have played this important role, as they did not respect education.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Family background factors are found to be associated with career development   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Include parent’s socioeconomic status, their educational level and biogenetic factors   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Such as physical size, gender, ability and temperament. (Forrest, Samara, p.68). Family income is another factor affecting their role in developing members’ careers. If the family economic resources are limited, the family tends to direct them first to the males of the family giving less hope and encouragement for further education to the daughter in the family.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The last role of family is on relationship of its members and other people which leads to marriage. The child’s relationship with the parents shapes the potential relationship that will have with their partner in life. More so research shows that a man treats a woman as his dad treated his mom. The family can support and strengthen a relationship, by counseling them and appreciating the both partners. For the disabled where they share and encourage each other to move on.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another role of the family is to provide spiritual care. When families are experiencing losses, despair, questions about the meaning of suffering or a sense of abandonment by the divine more than anything else they need to be heard and know they are not alone. This is done by emphatisising with the members. The society comes in and gives them spiritual comfort. In case a member can pray for them and comfort them as they receive medical care. In case of death the society comes in to take part in prayer and burial rituals.Spritual leaders should also comfort the members. This role has been their from the 80s and  Ã‚   even today it remain same only that the ritual differ from country to country.   Work cited: Forrest, J. D, Samara, R, Impact of Public Funded Contraceptive Services on Unintended Pregnancies and Implication for Medical Expenditure. Fam Plann Perspect, 1996. John Daniel, Adam Habib, Roger Southall . State of the Nation. South Africa:HSRC press, 2005.

Career Aspirations Of Individuals Commerce Essay

Career Aspirations Of Individuals Commerce Essay Every individual has an aspiration regarding his or her career. However organisation plays an important role in individual career aspiration. Recruitment plays a vital role in career aspirations because organisation need to be a learning organisation so that when they recruit employees, they have the motivation factor and the employees would have a feeling that they will develop and learn new ways that could be beneficial for their career growth.An individual leaves the company when there is no learning and motivation and he or she gets bored with the culture and environment of the organisation. Companies should mainly target the high performance of the employees. Good examples for this can the company Accenture. Accenture always focus on their responsibility of organisational change and transformational work. They involve talent and organisational performance to make workers more productive even under complex changes taking place in the working environment. Career transitions are result of improper work environment and stagnant learning behaviour of the organisation. The involvement of talent and organisational consulting helps the business operations even under pressure. Accenture also involves the customer relationship management. The recruitment procedure of Accenture is transparent as they look for applicant that has got broad understanding of the business. People who have got multi skills are recruited who are then nurtured by senior leaders of the organisation. Training and development program are one of the best way of retaining staff (John wiley and sons). Accenture provides on job training which helps the employees to learn and reach the top level and help them top grow continuously.() Mentoring is the important process which helps the recruitment because Accenture provides the support to their employees. Along with this they provide sound and competitive environment to cultivate mentoring relationship among the co-workers. They also involve the reviews and revising of their product so as to update them according to their taste and demand of the customers. The leaders are always working to implement the new ways for their employees to learn(-). They also provide online courses so that their employees always undergo the learning process. People from different culture works in Accenture that automatically creates the competitive and learning environment which is the basic requirement for the people to learn and develop their career goals.(www.accenture.com/careers) Organisation generally looks for people who can act as team workers. Knowledge enhancement and sharing can be another way of learning because this leads to the development of views from different individuals having different perspective (John Hall and Peter Oppenheim). Organisations search for people having a directed and focused target. Talent management is another important aspect that should be kept in mind during the process of the recruitment(-). Accenture process on long term consequences because companys regret when their decisions prove to be wrong and the employees start leaving the organisation. Implementation of innovative and effective approach to talent management can prove beneficial to improve the condition of the company even in the bad time. Accenture believes that if an organisation response quickly to talent management it can solve problem in much lesser time. Accenture has resource based strategies. It evaluates the talented workers as their asset and not the cost (www.accenture.com). By using the workers analytical talent, organisations can expand their analytical capabilities which in turn can increase the KSA of the employees.() New career forms have lot of importance on organisational activities. Recruitment should be done keeping in mind the flexibility for the employees so that employees feel that organisation cares for them. Availability of part time and full time options allows the employees to work more effectively. Job sharing can be a reason for staff retention. Job sharing is increasingly used by companies as broader views can be encountered because this may not be an individual persons view. Hence, view from different people can be beneficial for the company. Accenture can be a good example that favours for the flexible working. They believe that part time workers are more enthusiastic and energetic as they work for lesser time than a full time employee. Part time working is beneficial for Accenture because it helps to retain people with great potential.Flexi time helps to use the workers more effectively rather than making the employees to work long shifts every day as it decreases their efficienc y. Job sharing can be another possible flexible working style. Accentures working style is such that the work load is divided among different people because it ultimately involves more external views that can result in the better output. Job sharing is helpful in keeping people in career track(). Accenture does not discriminate on the basis of sex, colour or ethnic origin, in fact the only criteria is performance and qualification. Career transition can also be another mode of flexible working because in this case the companies send people outside the organisation around different locations of the world so as to get international experience of diversified culture which can be helpful in getting the extra factor for the success of the organisation. Job Analysis Before recruiting a candidate it is necessary to decide the nature of the job. It is necessary to overview what could be the possible output and whether it fits into the requirement criteria of the organisation and the job profile. Some of the ways of finding information regarding this can be interviews and questionnaire. However job analysis should be framed by keeping in mind using the Job/Person specification (CIPD).Job design is a group of motivational work patterns for improving the efficiency and satisfaction (Daft, 1990:530).Due to industrial revolution it is important for companies to switch to new methods that provide job satisfaction for employees which can help in providing positive outcomes (Morgan 1997:15). Job description and person specification A job description basically defines the roles and responsibilities of an individual in an organisation. A job description is important because it clearly describes the expectations of the employer for a particular vacancy in the company. A part from this a proper job description is also helpful in attracting the potential and talented applicants because it describes the nature and corporate image of the company. A job description may also be used as appraisal system to evaluate individuals performance. A person specification describes the skills and the knowledge required from a candidate to successfully operate a task. It clearly defines the requirement from the applicants and also provides the overall view of the expectations of the experience required to complete the task. A person specification is also helpful for the organisation in recruiting the candidates during the recruitment process. Person Environment Fit Person environment fit is the matching or alignment among the company culture and environment with the employees characteristics. The more is the alignment, the greater will be the positive the positive result (Schneider, Smit Goldstein,2002, OStroff,Shin Feiberg,2002).If there is mismatch among different ideas ,the employees will start to leave the organisation. Sometimes new comers may not be fit he organisational; characteristics and may develop conflicts which may decrease the efficiency of the employees(Chatman Barsades,1995).Person environment fit further adds to low staff turnover and establishes communication among different levels of the organisation. Organisational brand image plays an important role in attracting the potential applicants. This is because it is the organisations brand and recruitment image that increases the probability of applicants of contacting the organisation (Gatewood et al, 1993).The mail idea of employer branding is to attract the applicant that have the capacity and ensure that they identify the organisations mission and vision and then work to produce the desired outcome (Graeme Martin, 1998) E-Recruitment The purpose of E-Recruitment is to attract the potential employees to apply for posted vacancies. The Human Resource Management plays an important role in an organisation because recruitment is done keeping in mind the vision and mission of the company. The recruitment strategy of any organisation is to first identify the type of person necessary to fulfil a vacancy and then provide them with other training and development programmes to acquire KSA that may be required to deliver the vision and mission strategy. The principle aim of recruitment strategy is to attract quality and potential applicants. E-Recruitment is also sometimes known as online recruitment. E- Recruitment is recruitment of potential employees using the latest technology to attract and then recruit the candidates. There are several methods of recruitment. Internal recruitment is one in which a company find a replacement within the organisation, that is, someone from the organisation fills the vacancy whereas external recruitment is the process in which business works for the suitable applicant outside the organisation. There are several advantages of both the type of said recruitment. Some of the advantages of internal recruitment are that since the candidate is chosen from within the organisation, he/she is familiar with the environment and is quicker and cheaper to recruit. Apart from this company may already know the strength and weakness of the candidate. However there are some disadvantages like no new ideas from outside the organisation is inherited and also it creates another vacancy which anyhow needs to be filled in from other sources. The disadvantages of internal recruitment can be overcome in external recruitment like innovative ideas from outside the organisation can be generated. Another disadvantage is poor availability of people from which recruitment needs to be done, however it is an expensive and time consuming process. Comparisons of e- recruitment with traditional methods Companies prefer to use e- recruitment because it is quicker and attractive for applicants. E.g: an employee fills a vacancy application online. Now it is easier to receive the feedback via emails because it is faster and quicker. On the other end if we entertain applications in the form of resumes and covering letters, the first problem is to gather the hard copies. However, if it is online, it can be accessed from anywhere. Apart from this, in order to give the feedback, companies may need to post the letters. Some of the problems with these postal letters may result in delay or loss of the copy. Hence, the employee does not get the good impression of the company since he or she could not receive the feedback. Another possibility is that the organisation may provide the feedback over a phone but telephonic feedback can be more personal and hence, companies tries to avoid it and use it to minimum extend. Another reason for the companies using e-recruitment is that the companies get the chance to express their brand image via website. More attractive is the website greater will be the application of the applicant. Applicant gets the complete information of the company with its back ground and future goals and also the vision and mission statement to be accomplished. It is easier to post jobs specifications and realistic job previews (RJP) on websites. Companies can represent themselves and can be more transparent using the e-recruitment methods. Apart from this companys can be more descriptive on the websites. Another reason for the companies in posting job vacancies on web site is that it is easier and cheaper to advertise on websites rather than newspapers or advertising on hoardings because in the second case they need to first do the analysis as to where are their targeting customers and then need to make postings. On the other hand, posting on the websites is easier and easily accessible from anywhere. Survey suggests that using e-recruitment has almost cut 80% of the input cost as compared to traditional method. Another aspect of the e-recruitment is that user can use it 24 x 7. However, traditional methods do not provide such flexibility. Hence, E-Recruitment can be a win win situation for the employee as well as the employer. E- Recruitment is beneficial for the employer because it is easy to check the status of the candidate at the time of hiring. However, there are some disadvantages as well of the e-recruitment. Companies need to update their website on regular basis. This is because if there are no new updates on the website this may deteriorate the brand image of the company. There may be occasions where, there can be technical problem on the website which may prove to be disaster because the organisation could not access any data from the website. Apart from this it may require great funds to get technical assistance. Another problem is that websites cannot provide two way communications. Sometimes possibility of passive (duplicate) resumes is also another problem being faced by the companies in e- recruitment and there is no proper solution to this problem till now. E-Recruitment can be beneficial for a company and the company can learn a lot from it, says the Head of Recruitment of 3s (U.K Mobile Company).The company states that the principle reason for redesigning of their websites is to attract employee to apply for the job since the E-Recruitment has completely changed the attractiveness of the company. Now new employees can complete a form in very less time as compared to other previous recruitment methods. 3s online E-Recruitment strategy In year 2002, 3 (mobile company) started to recruit the employees though online recruitment. This is because they thought that online recruitment can provide more positive experience of the company as compared to other methods. It increased their efficiency and speed of hiring the employees. It helped them to access loads of application systematically. The head of recruitment department further states that not only E-Recruitment has made recruitment easier and quicker but it has also helped the company to improve its brand image which in turn has helped them to attract the potential employees (Rebecca Baker, Head of recruitment department).She continued saying that now candidates can track the status of their application at any stage of the recruitment process. She added saying that in year 2002, company hired 41% employees from the agencies. However these figures have dropped down to only 19% in the year 2007.This is the reason why they rely more on e E-Recruitment rather than other traditional methods. The company encountered a profit of  £1760 per year. Furthermore it became easier for the company to post job vacancies on websites rather than posing vacancies somewhere else which was much more complicated and expensive(www.three.co.uk) Another company named Stonefish Software also experienced tremendous advantages and profit of using E-Recruitment. Caroline Catmur (HR Administrator) states that use of E-Recruitment in October 2007 proved to be a boon for the organisation. Everything looks to be simple and more streamlined after the involvement of E-Recruitment. She further stated that another advantage of E-Recruitment was saving on both time and paperwork. She further added saying that E-Recruitment has been a driving force for the development of their organisation (www.stonefish.co.uk) Conclusion The essay briefly describes the career aspirations and the impact of recruitment and selection on individual career. It throws light on the company Accenture that provides flexibility and works consistently for retaining their staff. This describes as to how companies should prepare the job and person specifications so as to attract the potential applicants. The advantages of learning organisation and talent management are explained that helps the company to decide the basis for recruiting the potential applicants. The importance of E-Recruitment, its advantages and disadvantages are explained that helped the companies in recent time to overcome the problems of recruitment and selection. Two companies 3(Mobile Company) and Stonefish Software are illustrated showing their comments on the result of using E-Recruitment in their organisation.

The Crucible A.P. Book Report

The Crucible A.P. Book Report The Crucible A.P. Book Report 1. The Crucible 2. Arthur Miller, 1950s 3. America, California 4. John Proctor Honorable and rational, he is the â€Å"leader† of the few sane people of Salem. Although plagued by his affair with Abigail, the biased and foolish leaders of the church, and the underhanded intentions of his fellow neighbors, he still somehow is able to remain in our minds as a respectable man that stood honest until the end. Abigail Williams Masterfully deceitful and envious, she is the main cause of the Salem witch trials. Originally fueled by lust for John Proctor, she is forced to victimize the entire village after weaving too thick a web of deceit about her affair. Judge Danforth Self-Righteous and stiff, Judge Danforth is the towering character that believes in the churchs, and his own, holiness. He judges the Salem trials somewhat sensibly, but his stubbornness in Puritan values blinds him towards the ulterior motives of many Salem inhabitants. Reverend Parris Scornful and pathetic, Parris is a deplorable minister that cares only about his image. He discover Abigail flagrantly disobeying his orders, but tries to keep her deeds secret, in fear for his reputation. Elizabeth Proctor (minor) Wise and forgiving, Elizabeth is a modest woman that has quietly lived with John, even through his affair. Although she doesnt appear joyful or happy, she is never blinded by Salems uproar and easily shines as a moral character through the harsh times. Reverend John Hale (minor) Overconfident but sensible, Reverend John Hale is a character that majorly develops as the novel progresses. He first shows up as a brash reverend ready to fight witchcraft, but develops into a humble and sensible man that realizes the calamity in Salem. He is one of Johns few allies, and is wrecked with guilt after the trials are over. 5. Salem, Massachusetts (Village) John Proctors House: Although located somewhat outside of Salem, it doesnt take long for the craze to reach his house. The mood in the house is dreary and stiff, since an air of mistrust pervades the roms. Hale originally comes here to examine the Proctors family, but comes to believe in Johns cause after the injustice done to Elizabeth. Salem Meeting House: Forbidding and ominous, the meeting house turned courtroom is the center stage for the witch trials. Poorly made walls and simple furniture make up the room, and this creates awkward tension for the reader and the accused. All accused â€Å"witches† are condemned here by Judge Danforth, with Abigail leading her deceitful group. Parriss House: Originally clean and white, this place soon houses the horrible misdeeds of the Salem Witch craze. Betty was originally confined to her bed here with a mild sickness, but certain accusations against her, paired with Titubas confession and Abigails quick plot, turned this house into the spawning point for the witch hunt. 6. In the village of Salem, Betty Parris is stricken with a disease after secretly dancing in the woods with the village girls. The townspeople bring in Reverand Hale, a witch craft expert, and he accuses the leaders of the girls, Abigail and Tituba, of complying with the devil. However, the girls claim they were possessed, and blame random member of the village to reinforce their confession. The Salem Witch hunt officially starts. In a house far outside Salem, John and Elizabeth Proctor converse over marriage issues. Soon after, Hale comes to question the Proctors, but instead learns from John of Abigails deceit and intention. The marshals then arrive, and bring a warrant for Elizabeths arrest on account of being a witch. Though they have little evidence and Hales disapproval, the marshals take her anyways. Proctor, Mary Warren, Giles Corey, and Francis Nurse storm into the court and demand for the release of their wives. Marry Warren, originally part of Abigails group, confesses that everything is a lie. Proctor brings more evidence, claiming that Abigail is a whore that wishes to see his wife dead, and that his wife knew all about the affair. Judge Danforth gives a series of tests to Proctor to confirm this, bringing in Elizabeth to confirm the statement. She denies it to save Proctors dignity and both are jailed, ultimately due for the gallows. The seasons change, and Abigail has run away from Salem. John is given a chance to live by signing a confession, but tears it up when he learns it must be shown to the public and ruin his name. At the end, he is sent to the gallows. 7. Religious Extremism/Intolerance: Although superstition and religious values sparked the ideas of witchcraft around the town, it was intolerance and Puritan extremism that truly set the fire ablaze. Basically, anything against Puritan values was stricken down as devil-worship. Ironically, the only reason the Salem Trials became believable was because of Hales relentless push for a confession between Tibuta and Abagail, and Judge Danforths one-track mind against the proclaimed â€Å"witches.† Accountability and Hidden Agendas: In a culture founded on strict standards and uptight morals, it was inevitable that private transgressions would form. The Crucible documents a time in which all sins were looked upon as extremely taboo and devil-influenced. Consciously or subconsciously, people still bore personal sins, and this harboring led to the rapid pace of accusations. By accusing others, feelings of self-morality were produced; villagers turned on villagers, and the Salem Trials went down in history as a dark time for everyone. Reputation and Guilt: Reputation is an extremely influential factor in every decision of The Crucible, but it often makes the decisions unbeneficial to everyone. Reverend Parris chooses to cover up his nieces deeds in regards to his reputation; however this decision only creates more speculation and gives Abigail more time to create a believable story. Danforths failure to admit wrongdoing due to his respectable record clearly leads to many unwarranted deaths, while Hales admittance makes him a respectable and honest character. Finally, John Proctors decision to reveal his affair in order to condemn Abigail ironically makes him the most upright character out of all the self-serving Puritans. 8. The Witch Trials: Although already important in itself, the witch trials generally represented the idea of unfair accusation, and raised the question on the validity of the accuser. It also represented the idea of an accuser getting the accused to speak the answer that he or she would want to here, no matter the technique. These questionable situations can be matched with the big issue at hand during the second red scare, McCarthyism. The United States Government, using little evidence, accused thousands of Americans of being communists, and Arthur Miller used the Salem Trials to represent the absurdity of these accusations. Foreign Objects (The Woods, Poppet, Titubas Ritual): Although completely different things, these three share a commonality: they are foreign to the Puritan beliefs. The woods represent the unknown, seemingly equaling the darkness of the devil. To Reverend Parris, the woods emphasize Titubas ritual as a satanic device, starting the whole ordeal of a witch craze. The poppet also represents a clash of beliefs, as it also represents a foreign concept to the Puritans. Ultimately used as evidence against Elizabeth, a seemingly harmless poppet harnesses deadly superstitions that almost earn Elizabeth a death sentence. Overall, these three concepts represent the Puritans fear of the unknown, and their rebranding of anything suspicious as devilish and superstitious. 9. Abigail: I have a sense for heat, John, and yours has drawn me to my window, and I have seen you looking up, burning in your loneliness. Do you tell me youve never looked up at my window? In The Crucible, heat and fire are strong images of the lustful relationship between Abigail and Proctor. In Act I, Abigail still wants their private relationship to go on, as she claims swears that she has â€Å"a sense for heat† and has seen John â€Å"burning up† in his loneliness. Basically, she still has a passion for him, and hopes to convince John that he still loves her. Later, the absence of heat in his own home describes his stiff relationship with Elizabeth. His house is described as low and dark, imagery that represents the cold affair that emotionally separates the two. Proctor: I have made a bell of my honor! I have run the doom of my good name you will believe me, Mr.Danforth! The metaphor of his honor becoming a bell is strangely true in regards to the Puritan village. Bells in a city are used to alarm citizens or remind them of an event; Proctors honor is doing exactly that. Ironically, Proctors show of honesty in revealing his affair is the first true act of a Puritan, ringing true throughout the court. However, the only sound that is actually heard in the court is his doom, since his originally suspicious character does not merit truthfulness. 10. A crucible is literally defined as a â€Å"container of metal or refractory material employed for heating substances to high temperatures,† or â€Å"a severe, searching test or trial.† These two definitions basically sum up the entire story; the whole book is literally a court trial, and symbolically a trial of villagers morality and practicality. Most fail the test by succumbing to false accusations (high temperatures), and subsequently shoving the blame onto someone else. However, this play really shines when we actually find a real â€Å"crucible†, representing John Proctor. Although he is hanged, he is understandably one of the only few that actually endures the flames and trials, and stays in our mind as a true crucible. 11. Style/Dialect: One important aspect Arthur Miller wanted to emphasize while writing this work is its realism. He wanted us to understand that this actually happened. By writing an entire play using the dialect spoken in the late 1690s, Miller is able to bring this play to life. Through the use of old style wording that includes real accounts from Salem documents, we can witness everything in a historically accurate recreation. Form of Narration: By choosing to recreate the Salem Trials through a play and not a novel, Arthur Miller allows us to fully view what really happened without keeping us in a detached state of mind. If one would watch the play, he or she would witness real dialogue and real actions; novels give us an enjoyment, but never allow us to feel the real fervor of the characters involved. In novels, the author decides what we watch. However in plays, the author gives us an entire scene and allows us to focus on specific parts, just like real life. 12. Elizabeth: He were not hanged. He would not answer aye or nay to his indictment; for if he denied the charge theyd hang him surely, and auction out his property. So he stand mute, and died Christian under the lawGreat stones they lay upon his chest†¦they say he give them but two words, â€Å"More weight,† he says. And died. (135) Proctor: No it is not the same! What others say and what I sign to is not the same! Because it is my name! Because I cannot have another in my life! How may I live without my name? I have given you my soul; leave me my name! (143) Proctor:Why, we have no fear of questions, sir. Hale: Good, then†¦ I note that you are rarely in the church on Sabbath Day. Proctor:Whats your suspicion, Mr. Hale? Hale: No, no, I have no Proctor: I nailed the roof upon the church, I hung the door a Hale: Oh, did you! Thats a good sign, then. (64, 66) From a general summary to chapter summaries to explanations of famous quotes, the SparkNotes

Exploring Alzheimers Disease Essay -- Alzheimers Disease Essays

Exploring Alzheimer's Disease Diagnosis of Alzheimer's Disease Diagnostic and Statistical Manual of Mental Disorders requires several criteria for the diagnosis of Alzheimer's dementia. These include impairment in memory, disturbances in cognitive and executive functioning, and impairment in occupational or social functions. Cognitive disturbances may include one or more of the following: aphasia, apraxia, and agnosia. Cognitive deficits must demonstrate decline from previous levels of functioning and are characterized by gradual onset. Furthermore, cognitive disturbances must not be due to other central nervous system and or systemic disorders that are known to cause dementia or are accounted for by another psychiatric disorder. It is important to note that a definite diagnosis of Alzheimer's can only be made post-mortem. Facts about Alzheimer's Disease Alzheimer's disease is the fourth leading cause of death in the United States and is becoming a larger problem as the life expectancy increases. It is the most prevalent of cognitive impairments in older people. Alzheimer's shortens life expectancy substantially: the typical duration is 8 to 10 years. Deaths are attributable to intervening illnesses unrelated or indirectly related to the disease and terminal complications. An even more devastating feature of Alzheimer's is the impact it has on the patient's family. Caregivers report feeling helpless, frustrated and irritable. Families often become impoverished before the patient is eligible to receive financial support. Furthermore, almost half of the family caregivers become clinically depressed. In the last few years, research has made great strides in understanding this Alzheimer's. Specifically, in the areas of ne... ...acetylcholine is released into a synapse and then connects with a receptor. Works Cited Connor, B.; Young, D.; Yan, Q.; Faull, R.L.M.; Synek, B.; Dragunow, M. (1997). Brain-derived neurotrophic factor is reduced in Alzheimer's disease. Molecular Brain Research. 49:1-2 (Oct 3); 71-81. Gonzalez-Salvador, M. T.; Arango, C.; Lyketsos, C. G.; Barba, A. C. (1999). The stress and psychological morbidity of the Alzheimer patient caregiver. International Journal of Geriatric Psychiatry. 14, 701-710. Reiman, E. M.; & Caselli, R. J. (1999). Alzheimer's disease. Maturitas: the European menopause journal. 31, 185-200. Richard, F.; & Amouyel, P. (2001). Genetic susceptibility factors for Alzheimer's disease. European Journal of Pharmacology. 412:1 (Jan 19); 1-12 For more information regarding Alzheimer's Disease: http://webmd.lycos.com/condition_center?doi=alz

Visions of Utopia in Bellamys Looking Backward Essay -- Looking Back

Visions of Utopia in Looking Backward  Ã‚   Edward Bellamy addressed many of the topics crucial to the development of a civilization in his book, Looking Backward. In the story he addresses several different features of years past utopias. Some being "universal harmony, distribution of occupation according to individual aptitudes, equality of reward, universal ease and comfort, reduction of hours of labor, suppression of idleness, of competition, of the struggle for life, and also for money" (De Laveleye). Many of these topics Bellamy addresses in a positive manner; while others he does not. In Bellamy's book, Looking Backward, a character named Julian West suffers from insomnia. Because of his condition, he is put into a soundproof chamber. He falls asleep and does not wake up for over one hundred years. His story is about the civilization that he discovers when he wakes up. America has developed into a socialistic country and is standing on the brink of utopia. Bellamy addresses inequality in his book, Looking Backward. In the old times; inequality was cured by making the greedy industrial. In this new utopia, there is no need for inequality because everyone has the same. "There shall be no individual production of property and no individual accumulation of it. It shall be produced by the state, and distributed by the state equally to all individuals, without any reference to their function in producing it, intellectually or physically" (Harris). This simply states that in Bellamy's utopia it makes no difference what your social standing is; everyone is given the same amount of supplies and money. Bellamy addresses the distribution of professions in Looking Backward. It is quite obvious to realize that the more pl... ...speak it from time to time. In this way, Bellamy tires to show that his utopia is non-discriminatory. Edward Bellamy addressed several very tough subjects in his book, Looking Backward. He did this by attempting to create an interesting story in which people could find his views on the future of America as an utopia. Although his attempt at literary fame failed; Bellamy did succeed in exposing possible solutions to many of the problems that still plague our country today: fair job placement, material possessions and poverty, unregulated capitalism, and discrimination. Bibliography Taylor, Walter Fuller. "Edward Bellamy", The Economic Novel. 1897 Bowman, Sylvia E. "Bellamy's Missing Chapter", The New England Quarterly. 1958 DeLaveleye, Emile. "Two New Utopia's", Contemporary Review. 1890 Harris, W.T. "Edward Bellamy's Vision", The Forum. 1889

HTML and Web Site Construction :: essays research papers

Chapter 1 Planning   Ã‚  Ã‚  Ã‚  Ã‚  When you plan your web page you start by writing everything down on paper. Write what you want your web page to say, show, and do. To make a map of the links you will be using, write a circle in the center of a new sheet of paper and write HOME in it. Then draw lines to other circles that say the names of your sub pages. Later you will learn how to link your home page to your sub pages. Chapter 2 Starting your front page   Ã‚  Ã‚  Ã‚  Ã‚  First we want to have a simple text program to use. Go to START programs Accessories NOTEPAD. Notepad is the only program I found to work for html. After you are in notepad type the following. - this will start an html document   Ã‚  Ã‚  Ã‚  Ã‚   - starts the header   Ã‚  Ã‚  Ã‚  Ã‚  - title that you see at top left corner on screen   Ã‚  Ã‚  Ã‚  Ã‚  - ends title   Ã‚  Ã‚  Ã‚  Ã‚  - ends header   Ã‚  Ã‚  Ã‚  Ã‚  - starts the body ( the guts )   Ã‚  Ã‚  Ã‚  Ã‚  - ends the body   Ã‚  Ã‚  Ã‚  Ã‚  - ends html document ( IMPORTANT )   Ã‚  Ã‚  Ã‚  Ã‚  After the 1st tag, type the name you want to appear in the upper left corner of your screen. This will put whatever you typed ( between the two title tags ) up in the upper left corner of your screen. Note: Make sure that you type in between the two title tags. If you don’t you won’t see the title on the screen.   Ã‚  Ã‚  Ã‚  Ã‚  TIME TO SAVE! After you finish typing your title click on the file option menu at the top of the screen. Once there, click â€Å"save as†. Save the document to a new 3  ½Ã¢â‚¬  floppy as home.htm. You must save it .htm or your internet browser will not open. If you are done saving it go to â€Å"my computer† on the desktop and click on 3  ½ floppy ( A: ) Then click on home.htm. When the file opens up look at the upper left hand corner of your screen. There you should see your title. To edit the web page and add more stuff, click on view ( at top of screen ) then click source. Notepad should open up with the codes you typed earlier. After you are done editing go to file save. Then go back to your web page and click REFRESH. This should refresh the screen to what you just typed. Chapter 3 Text, centering, coloring, and font   Ã‚  Ã‚  Ã‚  Ã‚  To enter text into your web page, all you need to do is type what you want any where in between the two tags.

Different Brands of Car Dealerships Are Usually Located Near One

1. Different brands of car dealerships are usually located near one another on the same street. What are the pros and cons of this strategy? There are several pros and cons when considering car dealerships locating near one another on the same street. Car dealers cluster because it is in their best interest to do so, given consumer behavior. Buyers would be less prone to buy if dealers were discrete and far away from one another, but they are more prone to shopping if dealers cluster along the same street. One disadvantage of this strategy is the high level of competition amongst each other.This strategy also encourages dealerships to decrease prices, have sales or promotions on vehicles to attract customers. It also encourages the employers to find additional ways to keep their employees motivated to maintain high quality customer service. 2. How does the mall that you shop at frequently combine the shopping and entertainment experience? The mall that I shop at frequently combines t he shopping and entertainment experience by expanding the size of the mall and introducing a vast selection of food choices in the food court.Recently, they open another food court on the other end of the mall, which also has new restaurants from which persons can choose from when they desire to have a meal. In addition, they built a theatre which has eight screens that can be viewed on a daily basis. Also, the entertainment experience is enhanced by performances of both local and international artiste on a regular basis as they perform different genres of music and dance. 3. Why would a Payless Shoe Source store locate in a neighborhood shopping center instead of a regional shopping mall?A Payless Shoe Source would locate in a neighborhood shopping center instead of a regional shopping mall because neighborhood shopping centers are attached rows of stores managed as units, with onsite parking usually located in front of the stores. Payless would want to locate here because they off er customers convenient locations and easy parking, and they have relatively low occupancy costs. Whereas, a regional shopping mall have higher intensity of competition. This is so because it is an enclosed area with similar types of stores with the same products.Also, the occupancy cost is high, in addition to the restricted rules governing window displays and signage. And, customers don’t always have time for a leisurely stroll through a mall. A freestanding location is more convenient because customers can park in front the store, buy what they want, and continue their other errands. 4. Staples and Office Depot both have strong multichannel strategies. How does the Internet affect their strategies for locating stores? Internet has become a major turning point in businesses today.Because of the internet, customers can now order their products from both Staples and Office Depot via the internet. There is no need for them to actually visit a store to see what they have to off er and purchase goods. As a result of this shift in the internet technology, Staples and Office Depot don’t have to be as concerned about the location of their stores. Once their goods and services are well advertised and popular (which they are), people will see them via the internet and make the necessary purchases.